Summary

• Introduction
• Key Elements to Focus On
  • 1. Crafting Catchy Subject Lines
  • 2. Short and Sweet Verbiage with a Call to Action
  • 3. Positioning of Survey Faces
• Conclusion
• Example Email Templates

Introduction

Effective survey emails are crucial for gathering valuable feedback from your clients. Creating an engaging and easy-to-navigate survey email can make a significant difference in your response rates and the quality of feedback received. Follow these best practices to ensure your survey emails capture your clients' attention and encourage them to share their experiences.

Key Elements to Focus On

Subject Line: Catchy and Engaging

Verbiage: Short, Sweet, and Action-Oriented

Survey Faces Position: Visible on First Page, Especially on Mobile

1. Crafting Catchy Subject Lines

The subject line is the first thing your clients see. Make it count!

Examples:

• "How Did We Do On [Ticket:ID] Resolution?"
• "We Value Your Opinion –  [Ticket:ID] Has Been Resolved"
• "Tell Us How We Did - [Ticket:ID] Has Been Resolved"

2. Short and Sweet Verbiage with a Call to Action

Your email should be concise and straight to the point, encouraging clients to take action.

Example:

Subject: Tell Us How We Did - [Ticket:ID] Has Been Resolved

Email Body:

3. Positioning of Survey Faces

Ensure the survey faces are immediately visible, especially on mobile devices. Here’s how to place them effectively:

Tip💡 : Insert the survey faces right after the brief introduction message.

Example:

Subject: How Did We Do? - [Ticket:ID] Has Been Resolved

Email Body:

Conclusion

By focusing on these key elements – a catchy subject line, concise and engaging verbiage, and strategic placement of survey faces – you can significantly enhance your survey response rates and gather valuable customer feedback.

Example Email Templates

Here are a few more examples to guide you:

Example 1:

Subject: How Did We Do? - [Ticket:ID] Has Been Resolved

Email Body:

Example 2:

Subject: How Did We Do? - [Ticket:ID] Has Been Resolved

Email Body:

Hi [Client Name], Your opinion is important to us! We’d love to hear your thoughts on the resolution of ticket [Ticket ID]. Please rate your experience by clicking a face below:   Great!     Ok..    Not Good   Thank you for helping us improve! Best regards, [Your Company Name]

By implementing these best practices, you can create survey emails that are engaging, easy to respond to, and highly effective in collecting valuable feedback.

• Introduction
• Key Elements to Focus On
  • 1. Crafting Catchy Subject Lines
  • 2. Short and Sweet Verbiage with a Call to Action
  • 3. Positioning of Survey Faces
• Conclusion
• Example Email Templates